AI or Not?Play

For business

Do people believe your images are real? A visual perception test answers that with data.

What it is

Brands, agencies and researchers can have their own images played in AI OR NOT? next to the regular library. The result shows how often players judged each image as a real photo or as AI, how sure they seemed (answer time), and how that changes with repeat views.

What you receive

Aggregated results per image and per campaign. No player names, accounts, or individual answer histories are shared, and small groups are hidden.

Status

Perception tests are run as individual pilots. There is no self-service portal or online ordering yet.

Learn more

Read about the research approach.